On the Rock – keynote and masterclass
Artificial intelligence is impossible to ignore these days. That is why the team of the On the Rock Group event agency came together to understand its potential and experience AI for themselves.
The Challenge.
The task
we faced.
For an event agency, creativity is particularly central. But finding your way through the jungle of tools and understanding what AI can be used for is a major challenge.
The Solution.
Was wir daraus
gemacht haben.
To master this challenge, FUTURE CANDY gave a keynote providing an overview of the topic and showing current use cases in the event industry. In an AI masterclass the relevant tools were then tried out, after which the groups pitched their results.
Nick Sohnemann opened the day with his keynote "All artificial, or what?". In it he first explains what AI is, what it is used for, and shows inspiring best practices from the industry. The AI masterclass followed, in which Jasmin Krug first presented five relevant tools before the group work began. There, employees worked out ideas for a "zero waste event" and finally pitched their AI-generated results to the group. The day ended with the three most important tips on data protection and rights.
What stuck
in the end.
By using AI themselves, employees could gather first experience and understand both the opportunities and the limits.
Our Products
What we put
to work here.
Products by FUTURE CANDY – put to work on the future topics that mattered in this project.
Products used

Education
Your team learns the future.
AI bootcamps, masterclasses and trainings, so your team uses new technologies itself.
Learn more
Innovation Consulting
Innovation that ships.
Strategy, delivery and transformation. We turn trends into solid roadmaps and real projects.
Learn more
Keynotes
The future on your stage.
Nick Sohnemann & Roman Weishäupl activate your audience for what's next.
Learn moreHow we did it.
From the first idea
to a finished result.
4 steps, how FUTURE CANDY delivers a project like this.
A preliminary talk about the topic, the participants and the desired outcome – so the workshop pays into a clear goal.
We design the flow, exercises and inputs so that a concrete, usable result stands at the end.
A facilitated working session: working on the topic together, trying out technologies, capturing results.
Documenting the results and recommending how things continue inside the company afterwards.
Planning something similar?
We show you on a real use case what's possible today, from the first idea to a finished result.