Innovation Pitch Hamburger Hochbahn
On the road to smart mobility, Hamburger Hochbahn had five concrete ideas developed. The FUTURE CANDY team took on the innovation potential and challenges of public transport in Hamburg.
The Challenge.
The task
we faced.
Develop five ideas that can then be taken further as prototypes or MVPs. So the ideas need to be feasible within 6 months.
The Solution.
What we made
of it.
A first kick-off gave a look into Hochbahn's world of innovation. An internal FUTURE CANDY workshop followed, in which around 35 ideas were worked out as one-pagers. After an interim evaluation, FUTURE CANDY developed five selected ideas in a hackathon.
In a kick-off with Hamburger Hochbahn, the company's strategy and vision were explained in more detail along the existing innovation fields. That set the course for five concrete innovations to make Hamburg's transport network fit for the future. After this introduction, FUTURE CANDY ran an internal workshop. In this creative session, 35 ideas were collected and clustered into the fields of AI, digitalization, wayfinding, entertainment, climate neutrality, and safety and hygiene. They were prepared as one-pagers, and in an interim evaluation with Hochbahn five favorite ideas were selected. In an internal "hackathon" these were developed further and worked out in detail. For each idea a canvas was created, along with visualizations and first click dummies. On March 18, 2022, the final results were presented live from the FUTURE CANDY streaming studio in Hamburg, including a live virtual-reality demonstration. The resulting ideas and approaches support Hochbahn on its way to smart mobility and offer inspiration for future projects. The work from the internal hackathon forms a solid basis from which concrete implementation can start.
Our Products
What we put
to work here.
FUTURE CANDY products, applied to the future topics that matter for this project.
Products used
Tech Events
Formats that wow.
From concept to showtime: events and tech experiences that let your audience touch the future.
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Keynotes
The future on your stage.
Nick Sohnemann & Roman Weishäupl activate your audience for what's next.
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Innovation Consulting
Innovation that ships.
Strategy, delivery and transformation. We turn trends into solid roadmaps and real projects.
Learn moreRelevant trends
From strategy to delivery: AI that creates real impact inside your company.
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The intelligence layer that lets machines, products and environments act on their own.
Learn moreWhat stuck
in the end.
As an external company, FUTURE CANDY could think outside the box and bring fresh inspiration on the mobility trends of the future. With a live demo, click dummy and visualizations, participants got an interactive first feel for what the implementation could look like.
How we did it.
From the first idea
to a finished result.
3 steps, how FUTURE CANDY delivers a project like this.
We clarify what the event should trigger and develop a format that lets your audience touch the future.
Selecting the stations and technologies, staging and production, until everything runs smoothly on site.
On event day we run the stations live, host, and make technology tangible for the guests.
Planning something similar?
We show you on a real use case what's possible today, from the first idea to a finished result.