Skip to content

About us · Hamburg · Since 2013

We dream of a
better future
and work on it.

And we don't stop working on it. FUTURE CANDY was founded because we're convinced: companies can actively shape the future if you give them the right impulses.

The FUTURE CANDY team on the roof of our office in Hamburg
2013
Gegründet in Hamburg
450+
Companies supported
3
Continents · active globally
2013
Nick Sohnemann
Founder & Managing Director

Hamburg. A desk. One conviction: companies don't need another consultant, they need a spark.

Nick Sohnemann in 2014 with AR glasses at the FUTURE CANDY booth at the PREVIEW CeBIT show at the Elysee Hamburg, the first trade show of FUTURE CANDY

2014 · The first trade show of FUTURE CANDY: PREVIEW CeBIT at the Elysee Hamburg

The short version

2013, Hamburg, a desk and one observation: the world changes at full speed, most companies at walking pace. Nick Sohnemann founds FUTURE CANDY because he thinks: Enough of strategy papers no one reads.

Instead of stacks of slides, there have been keynotes that wake people up, workshops after which something actually happens, and trips that shift the horizon, all the way to China and back. We never became a classic consultancy, we lack the patience for frameworks. Our only KPI: Is anything different after us? From Hamburg, with the stubbornness of a port city, we've been striking sparks for over ten years, hoping tomorrow turns them into a fire.

Our method

The FUTURE CANDY
Innovation Loop.

Not a linear process. No one-size-fits-all recipe. Innovation is a cycle, and we support every phase with the right energy.

01
INSPIRE.

Widen the view. What moves the world? What changes industries? We strike the spark, through keynotes, trend briefings and experiences that open new perspectives.

02
IDEATE.

Inspiration becomes ideas. Ideas become opportunities. In facilitated workshops and innovation sessions we develop concrete approaches for your company together.

03
MAKE.

Ideas need hands. We help turn concepts into real projects, with prototypes, pilots and the energy it takes to make something actually happen.

04
EVALUATE.

What did we learn? What works? What doesn't? Honest reflection is the start of the next loop. Innovation doesn't end, it evolves.

Why FUTURE CANDY

What makes us special.

The newest trends in focus

New technologies land on our table first: we test the very newest trends ourselves, long before they go mainstream.

Application-focused generalists

Experience from 11 industries, no tunnel vision, and always with concrete value: one technology, one application, one result. No abstract PowerPoint.

Independent and founder-led

No vendor interests, no investors: we recommend what fits you, and the founder works on the projects himself.

Test. Try. Fail.
Improve. Repeat.

We do before we perfect. Instead of planning for months, we build a prototype early, show it and learn from it, even when it fails. That's exactly what makes results robust.

What we stand for

Our values.

The team

The people behind
the magic.

Pepper
Pepper
Receptionist · humanoid

Our first team member who never needs a coffee break. Pepper welcomes guests, asks questions and proves every day that the future has already arrived.

Nick Sohnemann
Nick Sohnemann
Founder & Managing Director

One of Europe's leading trend and innovation experts. Nick supports teams on innovation projects and captivates as a keynote speaker, from Hamburg to Dubai.

Roman Weishäupl
Roman Weishäupl
Director

10 years in Silicon Valley, several ventures of his own. Roman brings startup thinking and lean methods into established companies, and turns entrepreneurs into doers.

Tim Harms
Tim Harms
Senior Tech Manager

Business meets IT. Tim makes sure events run smoothly on the tech side, and brings his expertise into TECH FLAT.

Anne Wichter
Anne Wichter
Finance & Operations

Nothing runs without Anne. She keeps the operational heart of FUTURE CANDY beating, from bookkeeping to client requests.

Tobias Kunz
Tobias Kunz
UX, web design & media

Digital concepts that connect the physical and virtual worlds. Tobias builds the interface to the future, from the UX idea to the finished production.

Daniel Steffens
Daniel Steffens
Independent Advisor

Strategic sparring partner and experienced advisor. Daniel supports FUTURE CANDY with his network and entrepreneurial know-how.

Moritz Einbeck
Moritz Einbeck
Intern

An intern with a fresh eye on future topics. Moritz brings ideas and commitment to the daily work at FUTURE CANDY.

Claude
Programmer

Our AI colleague from Anthropic. Claude not only writes the code for this website but also programs the tools we work with every day.

Join the team
Open positions

Want to shape the future? We're hiring, take a look at our open positions.

Our own events

Once a year
we host ourselves.

Most of the time we build events for others. At the SUMMER ACADEMY we're the hosts: a day at our Hamburg headquarters, with keynotes by people who really work on their topics, hands-on masterclasses and technology to touch. Since 2023, every year at the end of August.

To our events
Most recent SUMMER ACADEMY 2025 Heise Online · Bundesbank · Potsdam-Institut · OMR

More questions?

The 30 most common
we've already answered.

What does a project cost, how quickly can it start, what is a pretotype, and do we actually use AI ourselves? The FAQ has the answers, honest and concrete.

To the FAQ

Request your project now.

Contact